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Innovative. Bold. Credible.

"Doing well by doing good" has been WEI's motto since its inception in 1995. As a nonprofit, non-partisan organization, we develop and promote initiatives that are great for the environment and economy. We work with stakeholders to craft workable policies and develop the tools to give Wisconsin businesses and communities credible market distinction AND preserve the state's resources and environment. Our current programs, Green Built Home, Main Street Green, Clean Clear Waters and Wisconsin Green Business, provide businesses, homeowners and communities with innovative ways to continuing our state's legacy of environmental leadership.